For the past few months, the world economy has struggled with the devastating impact of COVID-19. With everyone trying to cope with the “new normal,” businesses are scrambling to create a new standard operating protocol for what is ultimately uncharted territory.

Current Situation of the World Economy

Thirteen trillion dollars were allocated by governments worldwide to secure and rebuild their country’s economy amidst the pandemic. Yet, analysts expect most of the affected countries to face serious recessions. Countermeasures such as social distancing led to the closure of markets, offices, businesses, and events. And the continuous spread of the virus and the constant rise of the number of cases have increased uncertainty over a drastically worsening situation.  

Errin Duffin, published in that as of June 9, the COVID-19 pandemic posed a level seven threat to businesses globally. This means that countries worldwide will encounter the same severe and widespread impact. In the United States, 22.6% of Hawaii’s population was unemployed as of May 2020. Nevada had the dubious distinction of boasting the country’s worst unemployment rate at 25.3%.

With all of that said, some countries are starting to recover by slowly easing lockdown measures. Among the first sectors to return to work are manufacturing companies. Also, shops, malls, and restaurants are now allowed by many governments to open, albeit with precautionary stipulations in place. Still, we cannot ensure that consumers will immediately return to their buying habits due to financial challenges. One marketing strategy that some businesses have adapted to overcome their challenges is outsourcing.

READ THIS RELATED ARTICLE:Outsourcing Trends and Statistics for 2020 and Beyond

How Outsourcing Can Help Your Business Reboot

Even before the emergence of the pandemic, outsourcing has been considered by most large businesses as a clear-cut solution to streamline their business operations. Now, as the world fights for recovery, this marketing strategy has become more relevant than ever before.  

Outsourcing creates flexible conditions that help companies reduce operational overhead and tap into a specialty workforce. Other outsourcing benefits include remodeling the organization’s business processes, more effective business operations, reduction in employment lead time, and adopting trends and technologies to stay competitive.

The Pros and Cons of Outsourcing

Below are the pros and cons of outsourcing to guide entrepreneurs in deciding whether or not to outsource.


  1. Excellent software performance – outsourcing companies use various software that has been tested repeatedly to ensure flawless performance before applying it to whatever suits its purpose.  
  2. Quick startup- Outsourcing companies can help assist businesses that require an immediate reboot of operations. Hiring new employees is both time-consuming and costly. With outsourcing, businesses have easy access to solutions they need without looking for more employees.
  3. Cost-efficient- countless companies across the globe today are in a financial crisis. With outsourcing, a company can reduce operating expenses by 25-60%.
  4. Better work quality- A partnership with an outsourcing company can allow you to focus on the core competencies of your business while putting those ancillary duties in the hands of a firm that specializes in it.  In that scenario, your consumers win big. 


  1. Distance- communication can be an issue if your implementation plan is not well thought out since service providers do not sit in the same facility as their clients. Most job orders and tasks are assigned online.
  2. Time difference- the working schedule might not synchronize due to different locations. Most outsourcing companies work from overseas.

How to Choose the Right Outsourcing Partner

Picking an outsourcing partner will either become the best or worst decision you ever made. Do your due diligence.

  1. Request references.
  2. Cross-reference the pros and cons listed above to ensure compatibility.
  3. Negotiate to price but do not compromise quality.
  4. Ask for updated attrition numbers.  Many call centers average well above 50%, which means your offshore department could end up being a rotating mass of trainees.
  5. Find out more about their office, technological, and management infrastructure. 

READ THIS RELATED ARTICLE:How To Leverage Outsourcing To Increase Your eCommerce Sales

SuperStaff At Your Service

Deciding if you need assistance may not be that difficult to determine. The harder decision is who you should partner with on the path to recovery. 

SuperStaff has a decade of experience working side by side with companies that have reached the status of Fortune’s Best Companies to Work For. In the end, our goal has always been to exceed expectations while building a relationship that is fortified by trust and reliability.  Contact us today for a free consultation.

If you are looking for outsourcing services that can figuratively lift your business off the ground, book a consultation now at, and discover what makes our staff and services truly “Super.”

Contact Us Today

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